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Idejni projekt, pregled usluge.
Concept design

Concept design

Spatial organisation, massing, and how the building sits on the site, before main documentation.

What we deliver

Deliverables, required inputs, and boundaries - one overview in the Scope tab below.

Full scope

What we need from you

  • Signed contract and recorded advance payment for concept design.
  • Geodetic base map with site boundary and elevation levels (typically DWG).
  • Plot analysis only if contracted separately; otherwise the brief and programme priorities.
  • Programme priorities: must-have, nice-to-have, negotiable.
More in scope (+1)

Once you know what the site allows, you need to see how the building would sit. Concept design helps you align programme, mass, and site relationship before expensive detail work. We prepare the first complete architectural proposal from the confirmed constraints.

This is the first time you see the building as space and form, not as a list of areas. Many decisions that later become costly to reverse are made here. That is why we prepare at least three options with a written comparison of strengths, limits, and consequences for later work.

We work on projects across Croatia: Zagreb, Zadar, Dalmatia, Istria, Kvarner, the islands, and elsewhere.

ScopeFAQWhy TenetContact

Idejni projekt, kontekst.
2.3.1

What we deliver

Three views on the same scope: deliverables, your inputs, and what is out of scope.

  • 1Concept-level plans, sections, and elevations at agreed scale.
  • 2Three options with a written comparison of strengths and limitations.
  • 3Volumetric study (3D model, render, or physical model depending on package).
  • 4Programme diagram: uses, areas, relationships.
  • 5Written recommendation for continuation, with the scope for the location permit.
Idejni projekt, pregled usluge.
Idejni projekt, dokumentacija.

A question about what you just read? Write to us.

2.3.3

Duration and rhythm

30 days from signed contract, recorded advance payment, and delivery of the geodetic base map with boundary and elevation levels (typically DWG).

Idejni projekt, trajanje.
2.3.4

Scope

  • Concept is not a permit submission. That belongs to the location permit procedure.
  • Renders are a communication tool, not a contractual material specification.
  • Programme changes after the final decision are handled by written addendum.
Idejni projekt, opseg.
2.3.5

When we finish this service for you, what is your next step toward a completed project?Location permit (Submission)

When concept design closes, we prepare the location permit next, or, exceptionally, move straight into the main project when the regulatory frame is already known.

Idejni projekt, nastavak.
2.3.6

Frequently asked questions

Idejni projekt, regulatorni okvir.

Request an initial review. Send a short note.

2.3.9 · Risks and responses

Where concept work typically breaks, and how we prevent it.

  • Risk

    Revisions after a verbal lock

    The concept is treated as finished verbally, then new requests follow. Each round changes volume, facade, or layout without a clear boundary.

    Solution

    Versioned reviews with sign-off

    We label each variant and send it for written approval. Only then does work move toward the location permit or main project.

  • Risk

    Conflict with the spatial plan

    Form and envelope develop before the plan is checked. A late conflict forces expensive rework of the concept.

    Solution

    Plan check inside the concept

    Plan review is part of the concept, not a late add-on. Parcel limits and use keep the form honest from the first drawing.

  • Risk

    Build cost above expectations

    The idea reads well on paper but build cost was not tested. The client sees the gap only on the contractor's quote.

    Solution

    Indicative estimate in the concept

    We give an investment range by major item already in the concept service. Figures are rough but enough to decide before the next service.

  • Risk

    Unclear use rights

    Renders and views are used in sales without an agreement on authorship. A later dispute costs more than an early contract.

    Solution

    Written agreement before publication

    We agree use, transfer, and publication before work starts. Anything not in the offer stays out of circulation.

2.3.10 · Document checklist

What we need for serious concept work.

  • 1Conclusion from plot analysis or equivalent plan extract.
  • 2Programmatic brief (unit count, areas, priorities).
  • 3Indicative budget and time frame.
  • 4Existing sketches, site photography, surveys if available.
  • 5Names of consultants already engaged (structure, MEP, landscape).

A missing document does not block the first conversation. Tell us what you have, what is missing, and what you want to reconstruct.

Idejni projekt, veze.

2.3.12 · How this connects

Concept design in the decision sequence

Concept design is the first service that turns space into a document. Everything that later enters permit and execution rests on the decisions made here.

Useful in parallel

·

Investor presentation

Used as the basis for conversations with investors and banks.

Concept design itself is not a permit act. Production sits within the authority of a chartered architect.

Idejni projekt, standardi.
2.3.7

Standards we work to

Concept design is not a design presentation. It is an operational decision document. Concept quality directly drives the number of later revisions and coordination cost.

  • RIBA Stage 2 · Concept Design

    Test and lock the spatial strategy before technical commitment.

  • AIA Schematic Design

    Communicate intent with enough rigour for later permit work.

  • ISO 19650

    Concept decisions recorded as a reliable baseline for later packages.

  • Change-control

    Revision rounds, decision log, explicit exclusions.

Quick contact

Send a quick enquiry · Concept design

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Direct contact

Write to us or call.

We reply within 48 business hours. We use your data only for the agreed work.